Managing the Media

What if the journalist annoys you?

Dealing with the media can be one of the most daunting experiences for any councillor – newly elected or more experienced.

Verve Communications is a specialist consultancy advising public sector clients on how best to manage their media relations. Click on the questions below for some handy hints on dealing with print or broadcast journalists.

Their advice is in the form of video clips so we recommend you view the videos when using a broadband connection. For each topic, a text file is available to read if you can’t access the video clips.

What if the journalist annoys you?
Tony O'Regan, Director

Video Transcript

I think it’s important not to get confrontational, the journalist at the end of the day is purely the messenger. Think about talking to journalists as if you’re talking to voters; if you argue with the journalist, think that you are arguing with the voters and if you don’t then they’ll very quickly switch off.

Topics

Click on the links below to watch the videos: