Managing the Media

What if it all goes wrong?

Dealing with the media can be one of the most daunting experiences for any councillor – newly elected or more experienced.

Verve Communications is a specialist consultancy advising public sector clients on how best to manage their media relations. Click on the questions below for some handy hints on dealing with print or broadcast journalists.

Their advice is in the form of video clips so we recommend you view the videos when using a broadband connection. For each topic, a text file is available to read if you can’t access the video clips.

What if it all goes wrong?
Lorraine Langham, Managing Director

Video Transcript

Well first of all I think it’s important to keep a perspective, news one day, chip paper the next. If things do go wrong their are thinks you can do. Think about asking for a right of reply, perhaps a follow up article or a letter to be published. You can always ask for an apology.

Topics

Click on the links below to watch the videos: